Tuesday, April 23, 2013

High demand steers Isuzu to top position

PHOTO | FILE Isuzu truck on show. GM has shot to top spot in exports.
PHOTO | FILE Isuzu truck on show. GM has shot to top spot in exports.  NATION MEDIA GROUP
By NATION CORRESPONDENT

Increased demand for buses and trucks in the sub-Saharan Africa helped Isuzu, a brand of the General Motors East Africa, to the top position in the vehicles export market in the first quarter of 2013.

Data from the Kenya Motor Industry Association indicates that GMEA sold 72 units of trucks, buses and pick-ups out of 97 vehicle units sold in the period reviewed, commanding a 74 per cent of the market share.
In the same quarter, CMC motors came second after exporting five units, with other motor dealers exporting 20 units altogether.

GMEA managing director Rita Kavashe attributed the growth to improved infrastructures in the region, change in legislation and slowing inflation.

“Exports is a big area and it remains a big opportunities for GMEA. We will continue to deepen our exports in the region. Among the areas that we are looking for in exports is PSV and heavy commercial segment,” Ms Kavashe said.

She added that the commercial vehicles segment has been supported by the increased activity in the construction, manufacturing and transport industries while the saloon division has been hurt by the high cost of cars and increased activity in the second-hand market.

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