Kenyans are responsible for making Bongo star Diamond Platinumz one of Africa's top highest-earning celebrity on YouTube.
This is according
to Youtube Music Trends manager Kevin Meenan, who during an interview
with
Billboard 100, said that a significant number of views on the
singer's channel come from outside his home country Tanzania and more
specifically Kenya.
Kenya, he says, drives the most views for Platinumz followed by Tanzania and the US.
For just the period of May 1, 2019, to May 1, 2020, he has had 980 million views on his YouTube channel.
Business skills and talent
He applauded Diamond for his astute business skills and talent as a singer for making him be on the top.
One of those skills
he mentioned is how the Jeje hit-maker generates spin-off contents from
the official music video by following them up with lyrics videos, dance
competition videos, karaoke version and animated ones.
Diamond's YouTube
page has more than three million subscribers with his latest songs
including Yope, Nana, African Beauty and Inama each with at least 20
million views.
View this post on Instagram
just Work hard, Pray hard and Stay positive... . Thats the Secret! 🌍
A post shared by SIMBA..!🦁 (@diamondplatnumz) on Jun 1, 2020 at 1:49pm PDT
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