AS more Tanzanians
develop a tendency to buy products and services Online, it has emerged
that such consumers are not protected by laws and policies that...
shield
traditional transactions.
That was noted in
Dar es Salaam yesterday by Fair Competition Commission (FCC), as a
watchdog mandated to oversee a level playing ground in trade.
According to FCC's
Chairman Prof Humphrey Moshi the existing laws and policies were
designed in the pre-digital trade era and, therefore, do not protect
online consumers.
He made the
observation in a bid to address observed challenges posed by online
business, ahead of stakeholders meeting in the city on 5th December,
organized as World Competition Day commemorations to devise more robust
approaches that would foster healthy competition and safeguard the
interest of consumers in the trade.
"The new model of
doing business has posed a lot of challenges, different from what exists
in the competition policy and laws," he added.
Prof Moshi said as
online business seems headed in the right direction, it was crucial to
address the challenges before it becomes a big problem in the country.
"Some of the
challenges include the idea of buying goods and services, which cannot
be seen and touched physically... it is not the type of risk consumers
can afford.
They are not
confident also whether online merchants are trustworthy enough to
deliver products and services as promised," he explained.
The chairman
further explained that other challenges of online business include trust
issues because E-commerce is not a familiar practice in our country,
consumers are obliged to think how they could trust people they do not
see and maybe found a thousand kilometres away.
However, he said
Tanzania already has in place various enabling legislation and
institutional arrangements for counteracting the competition challenges
posed by the digital economy, including the Fair Competition Act of
2003, Cybercrimes Act of 2015 and Electronic and Postal Communications
Act.
According to Prof
Moshi, the new model does not involve changes in basics of competition
law; they have implications on the analytical steps and instruments used
in defining the market, assessing market dominance and approaches to
consumer protection.
On World
Competition Day commemorations, he said the day will be marked with the
theme 'Ensuring Effective Competition in an Increasingly Online World'.
"FCC in
collaboration with other regulatory authorities, including EWURA and
TCRA to mention a few before the commemorations will conduct several
activities, including stakeholders' exhibitions from December 3 and a
half-day symposium on December 4," he said.
Prof Moshi said
online business was a major driver of economic growth in the 21st
century and lies at the heart of innovation and industrial development,
by way of providing necessary efficiencies, reduction of transaction
costs and overall global market integration.
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