Andy Wang named StarTimes Kenya CEO

Sara Okuoro

Aldrine Nsubuga (left) new StarTimes Regional Marketing Director, Andy Wang (centre) StarTimes Kenya CEO and Regional General Manager and Japhet Akhulia Brand Marketing Director during a ceremony to introduce the new management team. The team will be based in Kenya while overseeing seven other African countries. StarTimes Kenya Thursday announced the
appointment of Andy Wang as its new Chief Executive Officer. He will oversee operations of the pay television company with a core mandate of growing the company’s subscriber base and sustaining retention in an ever increasingly competitive industry.
 Wang will double up as the regional director based in Kenya overseeing seven countries including Kenya, Uganda, Tanzania, Rwanda, Burundi, Ethiopia, Zambia and Malawi. The new management structure presents an opportunity to create synergy across the brand’s operations in the region as StarTimes progressively make inroads in consumer and corporate business. Speaking during his introduction, Wang noted his delight in taking up the new role in Kenya given the country’s vibrant economy and a dynamic subscriber base at a time when the business is equally focusing on innovation to build on the traditional business with the introduction of StarTimes ON mobile app that enables users to access television on the go. “It is a great pleasure to oversee the Kenyan operations and especially at this time when we are keen to strengthen our terrestrial and satellite television service while growing the over the top (OTT) business, our online video streaming service known as StarTimes ON. Am (sic) optimistic that moving forward, StarTimes will establish better, relevant and affordable propositions to our subscribers in Kenya and the region,” noted Wang. Andy has over ten years’ experience in business management having previously been the Chief Executive in Uganda and equally held other managerial positions in Malawi. StarTimes has also appointed Aldrine Nsubuga as the regional marketing director who will oversee the marketing activities across the seven countries. StarTimes offers pay television service to the Kenyan subscribers with a wide content variety including local drama, sports, telenovelas, documentaries, kids content among others.