Islamic Bank Gulf Bank on Kenyatta Avenue in Nairobi. FILEPHOTO | NMG
Gulf African Bank (GAB) will partner with Google to train owners
of small and medium-sized enterprises (SMEs) in digital skills to
enable them to unlock their potential.
The free
training sessions are open to individuals aged between 18 and 35
irrespective of whether they bank with the Islamic lender or not.
“In
our engagement with SMEs banking with us, we noticed the need to
inculcate some digital skills into the entrepreneurs, which would help
them operate their businesses better and grow them,” said GAB head of
consumer banking Abdullahi Adan yesterday.
The training starting this month will cover Nairobi, Garissa, Malindi, Nakuru, Mombasa, Eldoret and Lamu.
Mr Adan said interested SME owners — who will receive a
certificate from Google — can register for the training through the
GAB’s social media pages.
The training will cover the
building of online presence and strategies, mobile marketing, search
engine marketing and optimisation and digital opportunities in business.
Early this year, the lender introduced paperless banking.
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