Java House outlet in Kigali. Java House Africa plans to double outlet
numbers in its domestic market over the next two years before expanding
in East Africa. PHOTO | CYRIL NDEGEYA | NATION
Kenyan casual dining and coffee chain Java House Africa, bought
last year by private equity firm Abraaj, plans to double outlet numbers
in its domestic market over the next two years before
expanding in East Africa and beyond.
expanding in East Africa and beyond.
The company plans to open 25 new
restaurants in Uganda and a dozen in Rwanda over the next five years,
Chief Executive Paul Smith said in an interview with Reuters on
Thursday.
Java is also considering entering Nigeria,
either as a wholly foreign owned enterprise or in a joint venture, and
is looking at franchise opportunities in South Africa, said former Costa
Coffee executive Smith.
Java, which was opened by an
American as a single Nairobi coffee shop in 1999, has grown into a
65-outlet chain employing 2,200 people, including in Rwanda and Uganda.
Its
sale last year by Emerging Capital Partners (ECP) drew attention to
strong private equity interest in East Africa’s consumer sector. ECP
reportedly received more than 10 bids. Abraaj declined to say how much
it paid.
A city of more than four million people,
Nairobi is home to a growing middle class and large expatriate
population. It is the Africa headquarters of US multinationals from
Coca-Cola to General Electric.
Java competes with global brands including KFC and Subway, as well as smaller foreign-owned local chains such as Artcaffe.
Nine
months since the takeover, Java is performing beyond expectations and
the aim to grow by several multiples within five years is on track, said
Abraaj’s East Africa managing director Ashish Patel.
“For
us Java House is not an East African story. It is an international
story. I’m pretty certain we’ll get there in the next couple of years,”
he said.
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