Sarova Hotels managing director Jimi Kariuki with Spirit of the Masai Mara director Justin McCarthy. PHOTO | diana ngila
Sarova Hotels has taken over management of the Spirit of the
Masai Mara, a luxury lodge located at the world famous game reserve.
Sarova on Wednesday announced the signing of a 15-year partnership with owners of the lodge, the McCarthy Family.
Sarova will run the property starting April and position it as one of its exclusive facilities.
The
Spirit of the Masai Mara is a 10-suites lodge and the only property at
the 12,500 acre Siana Conservancy, a private conservancy within the
Maasai Mara Game Reserve.
The new deal means that Sarova has an additional property at the
Maasai Mara, which brings the group’s total room count to 1,250 in
Kenya.
The hotel also follows the unveiling of Sarova
Woodlands in Nakuru early last year after the signing of a management
contract with Woodlands Hotel Limited.
Sarova Hotels
managing director Jimi Kariuki on Wednesday said the management contract
with Spirit of the Masai Mara is part of the group’s strategy to
reposition into a luxury brand.
“We
serve different types of customers and we want to give them experiences
according to their needs. We plan to keep identifying and seizing
unique opportunities whenever they arise,” said Mr Kariuki.
The
lodge has been operational since 2015. Siana Conservancy is part of a
35,000-acre private conservancy set up by the McCathy family with the
help of World Wildlife Fund (WWF).
Following the signing of the contract, Sarova is set to add a family suite and a spa to the property.
“This
is a fantastic opportunity for the Spirit of the Masai Mara Lodge given
their (Sarova) expertise in the hospitality market. We trust in the
level of their service and marketing skills to keep tourists coming,”
said Mr Justin McCarthy.
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