Safaricom director for consumer business Sylvia Mulinge. PHOTO | FILE
Summary
- Iflix subscribers using Safaricom internet will have access to TV shows including comedy and international and local films free of charge over the period.
- To enjoy the 60-day free internet tv, subscribers will need to register on March 19.
- Iflix is currently available in 25 countries including Kenya, Sudan, Nigeria, Ghana and Zimbabwe.
Video-on-demand provider iflix has signed a partnership with Safaricom
as it aims to grow the number of subscribers locally, in a deal that
will see the telco’s customers access free content for two months.
Iflix
subscribers using Safaricom internet will have access to TV shows
including comedy and international and local films free of charge over
the period.
Iflix has over 220 studio and distributor
partnerships worldwide. To enjoy the 60-day free internet tv,
subscribers will need to register on March 19.
“Today
is an important milestone for iflix. We are thrilled to make our
world-class service available in Kenya and partner with Safaricom, one
of the country’s leading communications services provider for our
launch,” said iflix co-founder and group chief executive officer, Mark
Britt.
“Iflix is passionate about local consumers in Kenya. We are
committed to offering them the largest selection of entertainment
programming, entirely on their terms through a personalised and
localised service, to stream or download on any device of their choice,”
said Safaricom director for consumer business Sylvia Mulinge.
“Iflix
has done an exceptional job in spearheading the entertainment
revolution in emerging markets globally. What distinguishes iflix is its
constant innovation and commitment to offering its customers an
exceptional and entertaining digital experience, which is at the heart
of what Safaricom stands for.”
Iflix is currently available in 25 countries including Kenya, Sudan, Nigeria, Ghana and Zimbabwe.
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