By NJIRAINI MUCHIRA
In Summary
- Motorcycle manufacturers and assemblers are seeking to increase their presence on the continent, where the business is projected to more than double from $4 billion to $9 billion over the next five years.
- South Africa, Nigeria and Tanzania are the largest motorcycle markets, followed by Kenya, Algeria, Uganda, Egypt, Morocco, Angola and Ethiopia.
- Despite the growing concerns, industry players say the projected boom in the motorcycle sector is good news for Africa not only providing affordable transport but also leading to job creation and economic development.
The explosion of motorcycles in Africa is projected to
escalate to new levels as two-wheelers become the main means of
transport for the majority of the continent’s population.
A new report by US-based consultancy firm TechSci Research shows
that motorcycle manufacturers and assemblers are seeking to increase
their presence on the continent, where the business is projected to more
than double from $4 billion to $9 billion over the next five years.
The report shows that South Africa, Nigeria and Tanzania are the
largest motorcycle markets, followed by Kenya, Algeria, Uganda, Egypt,
Morocco, Angola and Ethiopia.
“The public transport systems in African countries are still
inadequate and poorly developed, and consequently, two-wheelers are
becoming a key mode of transport in urban and rural areas,” says the
report titled Africa Two-Wheeler Market 2011-2021.
In East Africa, the significant growth of the motorcycle sector
has largely been driven by attractive fiscal incentives that have
resulted in a drastic decline in the prices of the two-wheelers.
Kenya’s decision to waive import tax and the completely knocked
down (CKD) parts tax in 2007 saw a huge increase in motorcycles —
popularly known as boda bodas — in the country.
Recently, the government abolished excise duty on locally
assembled motorcycles, a move that is intended to spur further growth of
the sector.
In 2007, Kenya had fewer than 100,000 registered motorcycles —
today the number stands at over 700,000. There are also now 21
assemblers, yet five years ago there were no assembling operations in
the country.
Tanzania is the biggest motorcycle market in the region and has
about one million registered boda bodas. Uganda has about 200,000.
However, as the industry grows, there are concerns about boda bodas becoming a menace.
In Kenya, security and health stakeholders have questioned the
government’s decision to abolish excise duty on locally assembled
motorcycles.
According to Daniel Lemmer, chief operating officer at Securex
Agencies Ltd, crime involving armed gangs on motorcycles is on the rise.
In the past three months alone, boda boda crimes accounted for 13 per
cent of all armed robbery and theft incidents recorded by the company.
Apart from insecurity, boda bodas are also choking health sector
budgets, with statistics showing that motorcycles accounted for about
20 per cent of fatal accidents in Kenya.
READ: Inefficient motorcycle engines could be banned in Kenya
In Tanzania, motorcycle riders account for 22 per cent of road accident deaths and 25 per cent of injuries.
Despite the growing concerns, industry players say the projected
boom in the motorcycle sector is good news for Africa not only
providing affordable transport but also leading to job creation and
economic development.
“Those saying that we need to slow down the growth of the
industry are not looking at the bigger picture, particularly in job
creation,” said Isaac Kalua, chairman of the Motorcycle Assemblers
Association of Kenya.
He said the 21 motorcycle assembly plants release at least
100,000 motorcycles into the Kenyan market every year, creating 500,000
direct jobs and supporting a further four million Kenyans indirectly.
Besides generating $3.8 million in income daily, the industry has contributed over $21.3 million to exchequer.
Currently, three top manufacturers control over 60 per cent of the regional market.
Indian company Bajaj Auto Ltd, which manufactures the Boxer
brand, commands the biggest market share, followed by Car & General
with its TVS brand and the Honda Motor Company with its Honda brand.
Assembling motorcycles in the region has been instrumental in
driving the growth of the market because it has drastically reduced the
cost, which currently stands at an average $850 for a standard
motorcycle.
According to the TechSci Research report, lack of reliable
public transport systems and increasing urbanisation means that the
growth of the motorcycle industry is inevitable.
The reports adds that worsening traffic gridlocks and rising
fuel prices are also driving demand for two-wheelers in the continent.
“With more than 45 per cent of Africa’s population living in
urban areas, demand for two-wheelers is predicted to grow over the next
five years,” said the report.
According to the World Bank, Africa’s population is predicted to
reach 2.8 billion by 2060, something that will exert more pressure on
governments to develop and strengthen transport networks.
It is for this reason that leading global two-wheeler
manufacturers from China, Japan and India are seeking to increase their
presence on the continent.
China remains the world’s leading motorcycle exporter,
controlling 29 per cent of the total global market and raking in $6.1
billion. Japan follows with an 11.6 per cent market share worth $2.4
billion. India is third with an 8.5 per cent market share worth $1.8
billion.
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