THE government has launched a countrywide ‘Be Proud, Buy Tanzanian’ campaign to promote and market locally-made products to reduce trade gaps with imported products.
Launching the campaign at the Mwalimu J.
K. Nyerere Fair Grounds in Dar es Salaam yesterday, the Vice-President,
Ms Samia Suluhu Hassan, said it would boost consumption of locally
produced products through enhanced standards, quality and packaging.
She elaborated that the initiative is in
line with the government’s plans to transform the country into an
industrial-powered economy. "All local producers should register their
products with Tanzania bar-code 620.
This will be one of the prerequisite at
the Tanzania Bureau of Standard (TBS) for a product to be certified,"
she emphasised. Ms Samia told the gathering that a waver will be adopted
for some enterprises without the bar-code.
"At the later stage, we will consider
whether to ban products without the 620 bar-code or impose some
sanctions ... that can be reached after a consensus with the Ministry of
Industry, Trade and Investment," she said.
Under the same arrangement, the
government will help formalise a big number of small and medium-sized
businesses to effectively contribute to the national gross domestic
products (GDP).
About 16,000 bar-codes have been issued
by the five-year old GS1 and the vice-president was of the view that
should the plan be successful, more women who are in the core business
will benefit.
“Women play a vital role in the national
economy development,” she observed, noting that the contribution of
women in Tanzania to the national cake has not been documented. ‘’But
with time and more effort, such contribution by women can steadily
improve,” Ms Samia hoped.
The VP challenged the Tanzania Women’s
Chamber of Commerce (TWCC) to set up business platforms countrywide to
help more women to boost their businesses.
She directed all regional authorities to
prepare plans to empower women by connecting them to extension
services, including health, education and agriculture.
“They must feed them (women) with proper
knowledge,” she said, noting that the majority of businesswomen still
lacked business acumen to improve their activities.
She was optimistic that it was only
through brainstorming platforms that women will be able to mainstream
public and private services.
The Minister for Industry, Trade and
Investment, Mr Charles Mwijage, insisted that no locally produced
products will be certified by the Tanzania Bureau of Standards (TBS)
without being registered by GS1. GS1 is an international commercial
organisation.
Until, 2004 it was known as European
Article Numbering-Uniform Code Council. According to the minister, plans
to build an industrial economy require developing a formal standard of
SMEs, which can maximise job creation. About 99.5 per cent of jobs come
from small and mediumsized enterprises in the country, he noted. “We’re
in a globalised world.
We are as well striving for improved
products to win the market ... the new requirements will push producers
to improve their products,” he remarked. The government has assured SMEs
and the women’s chamber of commerce to improve a mechanism that will
increase their contribution to the GDP.
TWCC Chairperson, Ms Jacqueline Maleko,
told the vice-president the women’s platforms will facilitate trade
among themselves across the country. She announced that the chamber has
already registered 11 business platforms through joint border
committees.
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