Samsung Electronics East Africa have
officially unveiled its flagship devices in Kenya with the launch of the
Samsung Galaxy S7 and S7 edge...
This
is the first official launch of the devices in Africa, as the smartphone
maker up the rivalry with Huawei, which launched their high end device
last month.
Samsung and other high
end smartphone makers are fighting the wave of cheap arrivals from
chinese manufacturers that have in the recent past threatened sales in
premium brands.
The devices will be
retailing at Sh80,000 for the S7 and Sh85,000 for the S7 edge. The S7
comes fitted with a 5.1 inch screen while the s7 edge spots a 5.5 inch
screen.
The devices which will be
available for sale starting today were announced during the Mobile World
Congress 2016 in Barcelona last month, with those who pre-ordered the
device receiving a Galaxy Gear Virtual reality as part of the package.
Pre-ordering kicked off after the launch.
“This
year, pre-order was six times higher than that of the S6,” said Jung
Hyun Park, vice president and managing director Samsung EA.
The
S7 edge is cheaper by Sh5,000 compared to its predecessor the S6 edge
which was retailing at Sh90,000 during its launch in September last
year.
It will be available in black, gold and silver and comes with a power bank and a clear view cover with a two year warranty.
The device has additional features like the water proof and dust proof that was not in the S6.
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