By MUGAMBI MUTEGI, pmutegi@ke.nationmedia.com
When Kenya Airways’ ambitious expansion plan dubbed
Project Mawingu took to the skies in 2011, Alex Wainaina Mbugua was the
“first officer” while Titus Naikuni was at his right hand side —the
“captain” of the “aircraft”.
The plane was to usher the airline into a thriving era by
growing the number of destinations from the then 57 to 115 in a decade,
supported a beefing up of its fleet from 34 to 119.
However, the plan flew into turbulence soon after
take-off, rattling its Business class passengers (KLM and the Kenya
government) and regular shareholders riding in Economy.
Mr Mbugua, Kenya Airways’ (KQ) chief financial
officer at the time, chaired the strategic planning committee that
developed the project, and presided over the capital raising for the
project which needed a whopping $3.65 billion in the first five years.
The expensive debt-financed fleet modernisation
plan has since straddled the airline with huge liabilities, mostly from
banks, that as of September stood at Sh167 billion.
Depressed demand to destinations like Europe
(partly due to insecurity and the resultant travel advisories), saw the
airline execute a route rationalisation plan where it pulled out of
unprofitable routes.
This retraction chipped away at the grand plan of
launching three routes per year and an ultimate goal of operating a
sizeable fleet that included 32 Boeing 787s by 2021.
Huge fuel hedging and forex losses, a runaway wage
bill, terrorism attacks and increased competition from other carriers
all colluded to further unnerve Project Mawingu.
The 20-page PowerPoint presentation of the plan,
which KQ’s management had pitched as “robust and based on sound business
projections” was proving a lot harder to implement outside the
boardroom.
“Originally, when we were putting Mawingu together,
the expected uptake from a passenger perspective was much better than
reality has turned out to be,” Mr Mbugua told a Senate committee probing
the airline in August 2015.
The beating showed: KQ’s full-year net profit
halved to Sh1.7 billion in the year to March 2012, followed by a Sh7.86
billion loss in 2013 and a Sh3.38 billion loss the year after that.
Former KQ chief executive Mr Naikuni parachuted off
the plane in November 2014, preferring the more predictable life of
rearing cattle to the dial-filled cockpit.
In the half year to September, the national carrier
reported a Sh11.95 billion net loss and that its negative equity
position now stands at a staggering Sh33.9 billion.
A recent sale of some aircraft lowered KQ’s
operating costs by Sh8.3 billion to Sh58.9 billion and improved its
operating loss position to Sh2.18 billion from the previous year’s
Sh10.5 billion.
At a November 12 investor briefing to announce
these earnings, Mr Mbugua was still exuding optimism despite having
stood at the same podium for three years in a row to announce dismal
results.
No comments :
Post a Comment