Cigdem Ertem, Regional President, Middle East, Turkey and Africa (META)
during the launch of the Intel ‘my digital Journey’ platform today at
Nairobi’s Vila Rosa Kempinski Hotel. PHOTO | OCHIENG
Technology giant, Intel plans to close the
yawning digital divide in Kenya through a free interactive online
platform that connects and educates women countrywide.
Through
agents at community centres countrywide, Intel will reach out to women
with little Internet knowledge. Those interested can also dial star 861
harsh on their mobile phones to access the services.
“The
platform provides an opportunity for women and girls in Kenya, Nigeria
and South Africa to learn about the Internet and benefit from wealth of
information available to provide access to opportunities,’ said Intel
Corporation vice president director corporate affairs Ms Rosalind
Hudnell, at the Nairobi launch.
The
move is informed by an International Monetary Fund (IMF) study that
recommends closure of inequality gaps to attract 1 per cent GDP growth.
Intel’s Women and The Web report also states that 25 per cent fewer
women are online than men in developing countries.
UNLOCK POTENTIAL IN WOMEN
Intel
program, ‘My Digital Journey’ is part of a wider Sub Saharan Africa
initiative funded by Intel, The UN Women and United States Agency For
International development (USAID).
UN
Women Deputy Regional Director for Eastern and Southern Africa, Simone
Ellis Oluoch Olunya noted that unlocking gender inequality will unlock
the growth potential in women.
The
initiative is a scale up of the Intel She Will Connect programme which
has already connected over 90, 000 women across the region to the
Internet.
It aims to reduce the
Internet gender gap around the world through an innovative combination
of digital literacy training, an online peer network and gender relevant
content.
Learners on the digital programme will receive a digital completion certificate after successfully completing three quests.
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