Asoko said its platform represents a new and innovative approach to conducting business development and due diligence.
By BD REPORTER
In Summary
- Rob Withagen, the co-founder and managing director of Asoko Insight, said the new funding enables the company to include more companies on the platform while adding analytics in a seamless user experience.
Asoko Insight, a provider of corporate intelligence
on Africa’s growth markets, has completed a Sh137m ($1.35 million)
fundraising round, as it accelerates its rollout in the continent's most
dynamic economies.
The new funds will be used to deepen Asoko’s research and
analysis of more than a thousand privately held companies in Nigeria,
Kenya and Ghana, extend operations to new markets and to build the
technology behind its digital platform.
Asoko said its platform represents a new and innovative approach to conducting business development and due diligence.
In building Africa’s business intelligence
platform, Asoko hopes to lower the cost of doing business, and make
available intelligent and regularly updated information for regional and
global corporations, investors, lenders, professional service
providers, DFIs and governments looking to engage with African
companies.
Seamless user experience
Rob Withagen, the co-founder and managing director
of Asoko Insight, said the new funding enables the company to include
more companies on the platform while adding analytics in a seamless user
experience.
The fundraising round was led by North Base Media,
an international media-investment group specializing in growth markets,
and CRE Venture Capital, an investment firm focused on
technology-enabled businesses across Sub-Saharan Africa. NBM and CRE
join a group of prominent angel investors as shareholders.
NBM Managing Partner Marcus Brauchli said rapid
growth and modernization of African national economies has created a
huge demand for sophisticated, reliable information about business and
companies demanding services such as Asoko’s
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