Opinion and Analysis
Nairobi Securities Exchange staff Winny Jones attends to an investor. PHOTO | SALATON NJAU |
NATION MEDIA GROUP
By RUFUS MWANYASI
Looking at the market in the past 12 months, one may
be tempted to conclude that the market has not realised any value in
relation to price.
However, if one goes a little further behind say six years
ago, then you realise the market has risen actually done better, rising
more than 120 per cent despite experiencing two bear markets and one
“sideways” market during the period.
In other words, if one just bought the “index”
beginning of 2009, the portfolio should have more than doubled by the
close of last year which translates to an annual rate of return of 14
per cent.
This is not bad for a six-year wait. I am sure some
“best-of-the-breed” investment managers would lose sleep to get this
kind of return.
I say all this to show why a clear selection process applied consistently is important in meeting one’s objectives.
Here is a good example. A strategy yielding 10 per
cent per year, which may seem small in the eyes of many, but which in a
period of 60 years (a little longer than most of us will be or want to
be investing, but it proves the point) turns a Sh10,000 investment into a
staggering Sh34 million goes to show the power of consistency.
Notice, in spite of the not-so-spectacular rate of
return, the consistency of the approach followed on a long-term basis
and boosted, thanks to the compounding effect, played a big role in
determining results as opposed to merely the annual rate of return.
Sadly, most investors do not need to see the need
or value of having a consistent strategy. In their search for investment
profits, most investors focus on the spectacular.
Most think investing is about finding one or two hot stocks, buying them, then cashing out for a huge gain.
I know there will always be hot stocks. That’s just
the way it is. But usually this group of stocks will run very hot and
then very cold. That’s not how money is really made in the world of
investments. Far from it, investing is the business of getting a return
on your money.
If your purpose of investing is to get rich
quickly, then a different strategy is needed and not that of a person
who wants to accumulate wealth over a time period.
I would suggest to you that getting rich quickly,
which can happen in the stock market, is not as likely and carries with
it a much higher degree of risk.
Lastly, a clear investment strategy will include an
exit plan. This can be seen in two ways; an exit triggered when a
predetermined goal is reached or when an investment turns south and
starts to show losses.
The latter is critical since most investors
generally do not have a problem exiting when a position shows some
profits. Cutting losses has always been a great challenge but it is
necessary if one is to survive in the long run.
The infamous speculator Jesse Livermore summed it
up best when he wrote, “I believe it is a safe bet that the money lost
by short-term speculation is small when compared with the gigantic sums
lost by so-called investors who have let their investments ride. The
intelligent investor will act promptly, thus holding his losses to a
minimum”. I couldn’t agree more.
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