Corporate News
A Safaricom customer care centre in Nairobi. The firm plans to pay
yuMobile Sh6.9 billion in respect of the company’s assets. PHOTO | FILE
By OKUTTAH MARK
Samsung has partnered with Safaricom to boost the uptake of its Internet-enabled television sets by offering buyers a free 3G dongle.
Under the arrangement, Safaricom will provide the 3G dongles and in return make revenue from the Internet usage.
Samsung expects that the move will encourage the
uptake and usage of the smart television sets that come with
Internet-supported features such as YouTube and Skype which will be
available in the market by December.
The Samsung Smart TV allows users to enjoy Internet
content and downloaded apps while still accessing ordinary television
programmes.
“At Samsung, the television is more than just a
screen— it is a window to the world, providing new experiences, new
discoveries and new possibilities,” said Won Jin Lee, executive vice
president of Visual Display Business at Samsung Electronics.
“Samsung customers will enjoy even more entertaining and easy-to-use content on the Samsung Smart TV.”
Skype will be available in Quarter 4 after an update on the U9000 TV Series.
Game applications are currently available in
limited countries in Europe, Korea and the US as they can only be played
on Game Panel.
Game applications
At this year’s consumer electronics showcase IFA in
Berlin, Samsung will unveil new Smart TV content including the much
anticipated games such as Need For Speed, Most Wanted, Real Football
2014, Golf Star and services such as Skype.
IFA is Europe’s largest annual showcase of mobile
phones, tablets, wearable technology and consumer electronics such as
home appliances —televisions, microwaves, refrigerators and sound
systems among others — and brings together industry giants from all over
the world.
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