DAILY NEWS Reporter
STANBIC Bank Tanzania
unveiled the ‘more than a bank’ campaign as a financial institution
impacting and empowering individuals and business owners to grow by
providing financial tools.
Stanbic Bank’s Head of Marketing and
Communications, Desideria Mwegelo said in Dar es Salaam yesterday that
the campaign aims at providing
knowledge to clients that bank is more
than physical transaction of cash.
“When we partner in bringing power to a
community for example, we are indirectly enabling industrialisation,
education and all the associated benefits that come with having
electricity,” she said. Similarly, through the home loans, she said
individuals are empowered to own homes that provide lasting memories for
families.
Tanzania’s Development Vision envisions
high level of human development and expects the country to graduate to
middle income status by 2025. Stanbic is aligned to the nation’s goal as
it strives to use the power of financial services to uplift the lives
of Tanzanians.
The bank recently received accolades at
the Banker Africa awards for being Tanzania’s ‘Best SME Bank,’ further
demonstrating bank’s commitment to making progress real for businesses
thus driving inclusive economic growth in the country.
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