Monday, November 3, 2014

So, who is next at BBC ahead of 2015?

Sylivester Ernest 
By Sylivester Ernest ,Today’s Talk
In Summary
One thing comes to mind quickly, may be, and only may be, they thought making announcements of a life time on home ground and using local media would have undermined their image.

When deputy minister for Communications, Science and Technology January Makamba toured the British Broadcasting Corporation (BBC) in London and subsequently announced he would announce his candidature for the presidency in the upcoming 2015 General Election, the youth, especially those on social networks went abuzz – he appeared to be speaking in “their” tongue.
Makamba’s July 2 announcement opened up the door for many others to come open on their intentions. It would look as if they had thought the election date was still far away to start finding avenues to make their intentions known. In fact, it is an open secret that all these prospective candidates have been going around ‘quietly’ lobbying and seeking support. But thanks to CCM’s move to ban for a year, six of its senior cadres from forging their alliances due to premature campaigns that pronouncements ceased.
However, one fact beats my understanding. Two out of the three ‘most famous presidential hopefuls’ have made their intentions known from a foreign land, through a foreign media, and using the same programme. That in itself is not a criminal offence. However, I cannot help but ask myself a number of questions. Why didn’t it occur to our presidential hopefuls to see it prudent to make such announcements of a life-time right before their voters or say, in their constituencies? Wouldn’t this have been like going to a shrine --asking for blessings from their own people? What’s wrong with using our media outlets, aren’t they good enough such that one would choose a foreign outlet to a local one? Where is the spirit -- consume/use what is made in Tanzania?
One thing comes to mind quickly, may be, and only may be, they thought making announcements of a life time on home ground and using local media would have undermined their image.
Okay. That’s settled. But again, why is it that some are not open enough? Prime Minister Mizengo Pinda told the BBC that he made the announcement kimyakimya (quietly). Why should this be the case? Just go open! Or, is this the new trend for our leaders to make big announcements on foreign land? Just a few days ago, President Jakaya Kikwete, while on a State visit to China announced that the country would be going for a referendum in April! We are setting a precedent. Ears will now be directed to every official travelling to London for a conference. May be that is where the good omen is.
Sylivester Ernest is a Chevening Scholar, studying for an MA in Media and Development at the University of Westminster, UK

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