The Bank of Africa – Tanzania managing director Adam Mihayo (right) cuts a ribbon during the launch of the bank’s agent banking services in Dar es Salaam yesterday. With him is the bank’s senior head of marketing and communication Nandi Mwiyombella (left), head of digital services Jesse Jackson (second left). PHOTO | THE CITIZEN CORRESPONDENT
Dar es Salaam. The Bank of Africa-Tanzania has introduced agency banking services aiming to improve proximity to customers and increase
presence across the country.Dubbed ‘Bank of Africa WAKALA’, the service was established in
partnership with Selcom and will allow the lender contract Selcom Huduma agents
across the country to serve as banking agents offering financial services on
its behalf.
Speaking during the launch, BoA’s Managing Director Mr Adam
Mihayo, said the launch marks a momentous achievement for the bank, as part of
the journey towards digitisation of products and services, creating convenience
for customers.
“As we launch the new
service channel today we roll out a total of 100 agents across the country in
the initial phase, and an additional 200 agents in the second phase…the bank
remains committed to the development of the country’s economic agenda through the
various investments made and that we continue to make,” he said.
The Bank’s Chief Digital Officer Mr Jesse Jackson, explained that
the development is in response to a quest to penetrate the local market and
improve access to financial services.
“Our focus is based on financial inclusion and the need to drive
digital platforms enabling our customers to access financial services right
within their neighborhood, Bank of Africa WAKALAs bring convenience to our
customers by offering Cash in, Cash out services for a start”.
Mr Jackson said the lender wants to establish a relationship with
everyone who is bankable irrespective of their income range or social status
and digitization is one of the key pillars that make up the bank’s strategic
objectives in the strategic plan.
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