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Hirwa
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Hirwa cuts fabric. Joan Mbabazi.
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House of Hippo is a brand name of one of the upcoming local fashion designers. The man behind the business is Yves Jordan Hirwa. His plan was never in fashion, it was all about technology. He enrolled for a degree in IT, and about two years ago, his career goals started to shift. He spoke to Joan Mbabazi of The New Times about his venture
Tell me, how did it all start ?
It was in 2016 during my second year on campus. I was pursuing a bachelor’s degree in IT. During my free time, a friend who was a tailor taught me how to make shirts. I picked an interest and kept learning, by the time I was done with my degree, I was a tailor too.
And then?
It was a hustle getting a job so I spent a lot of time in couture. The more time I spent, the better I got. One day I signed up for the made-in-Rwanda expo and have never looked back since then.
Why is that?
I was astonished by how many people supported me. I got customers I never expected and compliments that motivated me. It was the stepping stone for my career.
How about the career in IT?
I was able to get some money and put all my mind and time on fashion. My passion for fashion outweighed IT. Family and friends believed and supported me as a designer, this kept my candle burning.
What makes you unique from the competition?
Quality products and attention to detail, especially in the finishing. I strive to give my clients the best care and competitive pricing.
Who do you target to dress?
I majorly make men’s suits and jackets. I also make African wear for both men and women. My target customers are mostly the youth and adults.
Employment opportunities for other Rwandans?
I have one full-time employee and five others get paid based on the items they have worked on and completed. I also train youth in fashion design so that they can start up their own businesses instead of being idle.
Any challenges so far?
I have met a lot of problems right from the start. I had one sewing machine which was of poor quality and slow. But, all I can say it is about patience and hope. Sometimes, as entrepreneurs, we lose hope when faced with setbacks. It’s never a smooth road but I believed all was going to be fine.
What would you say are your biggest wins so far?
At 27 years, I am a CEO of a company. I am able to pay all my expenses without anyone’s contribution. I pay taxes which means I have contributed to the development of my country. At the moment, my investment is in millions.
Any professional training to hone your skills?
Yes, I did a professional course of high-level clothes fabrication in tailoring for one year and two months; this was sponsored by the Japanese government and WDA. I pursued another fashion course in Bunka fashion collage (Japan) in pattern making. This opened doors to international business connections and expanded my market.
Where do you see your company in the future?
In the next five years, my company will be a big brand with high-end clothing and a department of training other young tailors.
Any tips for startups?
You have to be aggressive, passionate, ready to learn. Care about your customers and do everything to the best of your ability. Don’t rush for the profits at the beginning, money comes through hard work. I started without a coin, you can also make it.
editorial@newtimes.co.rw
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